With roads growing busier and distractions growing greater, keeping drivers safe and insurance claims down is increasingly vital for transport operators. Read how new vehicle safety features can help.
Hardly a day goes by without news about driverless vehicles and their potential to eliminate the risks of human error, but it will be many years before every vehicle on the road is fully autonomous.
Greater traffic and more frequent distractions, such as mobile devices, can increase the safety threat for those behind the wheel. It is more important than ever for transport operators to address the root cause of most vehicle crashes – driver error.
Smart technology can help. In-built vehicle safety features are appearing in many of today’s new vehicles, while telematics apps can help motorists better understand their driving style and behaviour.
An analysis of ‘Contributory factors for reported road accidents’ report (RAS50) produced by the Department for Transport points to human error being a factor in 94% of road collisions. Primary reasons included:
The risk of such a moment’s tiredness or lack of concentration can be mitigated by smart technology that corrects or covers for errors. These in-built vehicle safety features include:
For larger vehicles, particularly trucks, difficulties and errors can often also arise from lack of full vision of the road and vehicles around. Technology such as after-market mirrors and digital camera systems can help considerably with the elimination of these vehicle ‘blind spots’, while properly configured telematics systems can help manage driving style and behaviour, teaching drivers how to navigate awkward roads and manoeuvres more safely.
New legislation is also driving through changes to truck and HGV design with the intention of making them inherently safer by making them semi-autonomous:
For businesses that run vehicles, greater occupational road safety can bring significant benefits:
It is therefore worth investing in the latest vehicles, with their better design and in-built safety features, to reduce the frequency and severity of crashes, and lower your transport insurance costs.
This is a marketing article by Towergate Insurance.
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Chris North FCII is a respected industry leader with over 40 years' experience, who has worked in the insurance industry in a variety of roles, accumulating a wealth of knowledge. He is currently Technical Manager for Towergate's motor division, providing expertise on all matters relating to motor fleet insurance, in particular haulage and self-drive hire fleets.
Date: May 30, 2024
Category: Commercial Vehicle